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Effective Video Creation Tools

Video marketing maximises businesses’ reach. In fact, it has become the need of the hour and will continue to dominate the digital marketing. Today, there are several video creation tools to create the most productive, high quality and attractive videos.

Here are a few efficient video creation tools:


Use Powtoon to grab the attention of your customers. It is one of the best and the most popular video creation tools, which is easy to use. It helps to create educational and promotional videos.

Powtoon provides various high quality themes and templates to use.


 This is an award-winning video creation app for PC, Mac and iPad. This app makes it easier to add images, text, music and voiceover to the video canvas.

You can create demo videos or product launch videos according to your needs. You will be surprised to know that this tool does not require design specific or technical know-how.


 Camtasia is the best all-in-one video editor and screen recorder. Its intuitive drag-and-drop video editor lets you add high quality titles, animations, music, transitions, and much more.

You should use Camtasia to take full advantage of your computer’s processor with 64-bit performance. This tool offers a great variety of backgrounds, icons, motion graphics and themes that grab the attention of users.


 This is dynamic and productive video editing software for Mac. This software lets you create high-quality software or iPhone demos, professional video tutorials, and much more. This easy-to-use video editing interface is ideal for editing product and review videos.

Use this software to create video training, and dynamic presentations. One of the biggest advantages of using ScreenFlow is to export videos directly to YouTube or Vimeo.


This is well known live-streaming video software. This software tool is useful for conferences, news gathering, sporting events, etc.

This software captures feeds from multiple devices, including live camera feeds, and also helps people to transmit live-streaming videos. One of the most apparent advantages of using Wirecast is that it comes with live production software and encoding capabilities, which helps businesses to create stunning videos.

Use any of the above mentioned video software tool and write a success story.