December 02, 2019
Fred is the new Lord of Life and Death in Google-land. It’s an update that can terminate your ‘domain’ in the same way as it can award you with the water of life.
Before you think “No worries, Google always makes updates and we always find a loophole”, I have to warn you: Fred is a serious inspector. You’d better reform your thought in this way:
‘What can I do to please Fred?’
November 26, 2019
Social Media Marketing is one of the most attractive online activities. It is a fact that social updates and searches nowadays generate more website traffic than Google searches. More than 80% of the adults who use the Internet use social media as well. Some of them use it for fun, others for business and students for their college needs.
If you're still not sure whether you should invest your ...
November 20, 2019
This year is coming to its end, which can mean only one thing -it’s time to get on the track with the new Instagram marketing trends for 2020. This year’s highlights were wide use of IGTV videos and the rise of Instagram stories. But, what should we aim at in the following year? Get informed and prepare your marketing strategies on time.
Instagram stories will continue to rise
You may have f...
May 06, 2018
If you have decided to promote your website using online marketing and search engine optimisation techniques, you should carry out a profound research and analysis.
Here are a few things to study and follow:
Gaining Traction with efficient WordPress Plugins
Most of the marketers use WordPress to power their website; however, they do not use productive and beneficial plugins that can improve th...
May 04, 2018
If you want to amp up your online marketing efforts and touch the highest plateau of success, you need to follow certain standard practices.
Create fresh and original content
Content creation and publishing is no longer a boring chore. Here are a few tips to create fresh content for users:
Determine keywords that are most relevant to your business/industry.
Always target long-t...
May 03, 2018
Marketers always look for easy, flexible, effective and productive online marketing tactics that can provide long term output in terms of ROI and business visibility. Here are a few productive online marketing tactics:
Focus on technical aspects
There is no denying the fact that technical SEO can make or break a website.
Never use “#” in URLs.
Create sitemaps and r...
May 02, 2018
People still use outdated online marketing techniques to gain prominence, naturally they fail to get the desired ROI. In today’s marketing landscape, it is vital to use specific online marketing techniques.
For better results, you should -
Create quality videos and infographics.
Create presentations and promote them on the best platforms.
Write and distribute press rele...
May 01, 2018
If you want to improve your site’s organic traffic, drive leads or enhance its position in SERP, you should use effective SEO techniques for desired results.
Here are a few SEO techniques to use:
Check indexation status of your website to gain rankings
It is a known fact that if a website isn’t indexed, it’ll not rank. One of the best ways to check indexing is to use - “site:yoursite...
April 30, 2018
Developing a website is easy; making it SEO friendly is somewhat difficult because it involves an in-depth understanding of search engine optimisation concepts and technical know-how.
It is a fact that there are various factors involved in the process of website development. Hence, you should balance them and make sure that search engines can find and crawl your website.
Use HTML text format
April 29, 2018
In today’s digital world, online marketing has become an integral part of every successful marketing strategy.
Here are a few online marketing tactics to consider:
Research your competitors
Most marketers believe that it is a time consuming and exhaustive task; but it is a great way to have an idea of current marketing trends. As a marketer, you should invest your time in researching your ...