Today, it’s not enough to sell a product or service to the customers and enjoy success—businesses must engage with their customers in order to retain them for a long time. That is why more and more proactive businesses are choosing social channels to reach their customers. One of the most stunning and super charged social channels that have caught the imagination of people isInstagram. Instagram has transformed from a trendy teen hangout platform to a professional social networking website with a greater passion and promise.
Today, more and more internet users are using Instagram because it is one of the best ways to reachmillions and millions of users. This shows that it has successfully penetrated the community and has become the hot favourite amongst people. In fact, it offers anexceptional opportunity to established and budding businesses that are looking to reach their target market.
Therefore, it is the most imperative platform for the businesses because businesses cannot take risks to miss out such huge and significant business opportunities in this world of fierce competition.
Fact to consider:
According to a research, US internet users spend approxiamtely12 billion minutes on Instagram each month, which is quite staggering. Therefore, businesses should harness the platform of Instagram in order to dominate its niche. They should use Instagram to capture the waves of opportunity.
One of the best things is that businesses can use Instagram to easily get noticed by a wide spectrum of users. Instagram is designed to offer a thrilling opportunity for those who want to start building their audience in a seamless fashion. Today, more and more businesseshave started using this platform and this trend is showing no signs of slowing down.
Unique opportunity for the small businesses
One of the preeminent ways to establish a company’s identity is to use visual content. Yes, visual content can easily engage wider audience and gives companies the unique opportunity to showcase their brand. Businesses can share images on Instagram and can efficiently convey their desired message in a sensible manner.
Social media users want to see visual content
Today, social media users want to see visual content; in fact, they appreciate such content and also share it in their own network, which helps brands to move and get noticed fast in the targeted area. Businesses can optimize their social media content in order to engagecustomers. To keep their Instagram followers engaged all the time, companies often post valuable, stunning and memorableimages such as infographics, pictures, video clips, quotes, graphic coupons and much more. No doubt, it is much more beneficial than the text based marketing.
Companies that are looking to create instant connections with users can use Instagram becauseInstagram is specifically designed to be used on mobile devices, which means sharing is fast, simple and easy. This makes it the mostworthy platform for companies. No doubt, this may also help in significant customer engagement.
This shows that why businesses must focus their time and energy on such super active platforms to increase their conversions.In fact, this platform helpsbusinesses to educate and inform consumers, drive traffic and encourage repeat business and much more.
Ways To Increase Your Instagram Followers
If you are a business owner and new to Instagram, here are a few tips to increase your followers in a professional way:
Hold a contest on Instagram for more engagement& strategic advantage.
Promote your Instagram account on your other powerful social media accounts.
Like as well as comment on other users’ photos on a regular basis to show your interest.
Never forget to use popular hashtags.
Timing is the key.
Never compromise on quality, this is an ideal strategy.
Instagram is a pot of fortune for your business. Focusing your time and energy on Instagram is a powerful way to supercharge your marketing efforts and connect with your customers.
Few Key Facts
Instagram now has more than 400 million active users.
75% of Instagram users are outside the US.
30% of internet users are now on Instagram.
Instagram clocks up 3.5 billion likes every day.