Our Blog

Content Curation is the process of collecting information relevant to a particular topic and sharing it strategically through different mediums. Modern marketers curate and distribute content across different channels to improve their website’s visibility. However, they do not use the advanced tools of Content curation. Here are a few effective and advanced tools of Content curation for busin...

Content marketing is all about creating and distributing content in order to attract targeted audiences. It goes without saying that a valuable content attracts customers that is why most businesses use content marketing to attract audiences. However, they usually commit certain mistakes that keep them away from their objectives. Here are a few sure-fire ways to accelerate your business with co...

StumbleUpon is the best social bookmarking website. It allows its users to explore and rate web pages, images, presentations and videos. Online marketers use it extensively to attract a huge amount of traffic to their websites. If you are an online business owner, and not using StumbleUpon, you are missing a big opportunity. Quick facts: StumbleUpon is a great website to organise your favo...

Nowadays, businesses are using Social Media sites to promote their brands, products and services. These sites have the ability to engage and retain customers. Through better use of social media sites, companies can outrank their competitors. However, most companies do not understand how to utilize social media sites to increase their brand’s visibility and engage the maximum number of customers....

B2B content marketing experts use various types of powerful marketing techniques and resources to influence their customers and generate better leads. However, they are yet to understand the power of white papers.  A white paper is a trustworthy report or a comprehensive guide that informs readers about a complex issue and its solutions. It is used to improve the understanding of users. It can be...

If you are a small business owner and have a website that is not performing well on the web, you need to rework your online marketing strategies. Smart online marketing strategies not only help business owners to improve their bottom line, but also generate better revenues. Of course, it is quite difficult to choose the most suitable online marketing strategies; therefore, you must choose the one ...

Bounce rate can be defined as a yardstick of the effectiveness of a website in encouraging its visitors to continue their visit. A high bounce rate is an apparent sign that something is wrong with your website. Hence, it comes as no surprise when we find that worldwide online marketing experts are still trying to solve the mystery behind it. Here are a few ways which will help you to lower the ...

Reddit is a renowned social media, social news aggregation, web content rating and discussion website. It connects individuals and communities. People use it to share their ideas, beliefs, content, digital trends, links, videos and stories. If you are an online business owner, and still not using Reddit, you are missing a big opportunity. Quick facts: As of 2016, Reddit has 542 million mont...

"About us" page is one of the most important pages of any website, unfortunately, it is the most neglected page as well. It must be noted that it is important to craft a suitable content for the "about us" page to attract as many customers as possible. In fact, "about us" page is the page, which makes you gain respectability and authenticity. Here are a few ways to make "about us" page producti...

If you want to become a successful online business owner, you should make a professional, flexible, interactive and easy-to-use website. This will help you to expand your business and attract the maximum number of customers. A professional and interactive website builds your brand, improves opportunities as well as revenues. Here are a few ways to make a website professional: Solve the prob...